My guest today is Lesley Hays of Artisan Analytics. She is a Google Analytics whiz and helps us understand the connection between Google Analytics and our Etsy shops. In this episode, we talk about how we can reconfigure the GA dashboard to see accurate Etsy shop stats, what a bounce rate is, and how we can dive into all the data simply and easily.
Lesley has a free course that will walk you through Google Analytics (even if you're not using Etsy), and has a membership for those interested in learning more about Google Analytics. This is a fun episode! Have a listen and see links below.
Set up Google Analytics for Etsy
Get accurate traffic sources to Etsy inside Google Analytics
Measure your visitor Engagement Rate
Free Etsy+GA ecourse
Monthly program (limited early bird spots available)